James studied BSC Music Technology at Birmingham City University, during this he completed an internship for EMI Records and spent time working at the world famous Abbey Road music studios. After graduating from university he moved to France with a view to learning the language and experiencing a totally new culture. In France James began to freelance on events and developed his love for bespoke technical event production. James later went on to set up and manage his own event management company specialising in bespoke social events for high net worth individuals. All events delivered bhad a significant live music element performance complemented with lighting and theming. On his return to London in 2013 James went on to work for PSAV specialising in corporate in-house venue AV and technical support. After PSAV, James spent time in a couple of other technical event production roles to further his skills before joining WL in July 2017. He now manages all day-to-day running of the WL in-house team at Central Hall Westminster.