Having recently worked on-site for the live coverage of the Winter Olympic Games in South Korea and the FIFA World Cup in Russia, we have a complete understanding as to what is required by production companies working on high-profile projects, appreciating the unique demands of broadcasting.
Alongside a trusted network of designers and facilities providers, we have a huge inventory of cutting-edge technology coupled with technical creativity – meaning we are able to deliver the complete technical solutions on any broadcast project. Our extensive client list includes BBC, Sky, ITV Sport, BT, Gfinity and Bloomberg to name but a few.
Our broadcast work has seen us win international awards, such as the IBC Innovation Award for Content Creation, and we relish the opportunity to work on projects of any size or scale; each time delivering the same level of service and expertise that has made us an industry leader.
We offer clients complete turn-key solutions for broadcast installations. These include:
• Creative technical input for any size of project from our experienced in-house teams
• Ownership of the entire project, from consultancy and design to on-site installation to on-going SLA support packages
• Strong relationships with manufacturers, with immediate access to the latest technology and developments.
From outside broadcasts to studio productions, we supply the complete technical production on any project. This includes:
• Technical design, creative input, equipment and crew; recreating the same look and set up on a reoccurring basis
• Ability to scale work as well as react to short lead times
• Manage large scale and complex logistics including international projects.
SmartStage is an immersive video environment which replaces the traditional green screen element of a virtual studio and allows the presenters and audience to see and interact with the content around them.
The set-up is scalable to fit any size studio space and allows both lighting and reflections to immediately appear more natural.
With a disguise media server driving the heart of the solution, WL has pioneered an innovative workflow which sits on a robust broadcast-grade infrastructure, delivering 24/7 operation in demanding live environments.
The technology has already won two prestigious awards this year for its use at the Discovery Eurosport PyeongChang 2018 Winter Olympic Games. These are the IBC Innovation Awards and the Event Technology Awards.
Alongside disguise and Deltatre, we won the 2018 IBC Innovation Award in the Content Creation category for the Eurosport Cube. During the Olympic Winter Games PyeongChang 2018, the Cube offered Discovery Eurosport a fully-interactive environment in order to analyse the Games’ action. Built entirely from LED display technology and using augmented and virtual reality, it enabled Eurosport experts to interact with their surroundings, telling more engaging stories that explained the technical aspects of the different sports.
Eurosport were the broadcast partner of the PyeongChang 2018 Olympic Winter Games across 48 markets in Europe. White Light provided consultancy, design, equipment and support for all of the studio technology.
White Light was tasked with providing the creative technology for over 20 studio presentation areas –
including several indoor studios at the International Broadcast Centre, outdoor presentation positions
at sporting venues, the innovative Cube immersive studio, as well as several on-site studios in National
WL took a cinema space in central London and transformed it into a fully-functioning broadcast studio. WL built a set which encompassed a large digital canvas with a multitude of digital displays in order to create a dynamic Esports Arena. WL oversaw the lighting and AV set technology, the set build, the power distribution and trussing. The tournament is broadcast on traditional and linear platforms.
For ITV, WL worked on site in Paris with the set and lighting designers to create a studio design which maximised the broadcast venue’s potential. WL also collaborated closely with the production team to integrate technology within the set. The project was recognised as a Television Winner at the Knight of Illumination Awards 2017.